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Undergraduate Certificate in Fashion Business

Interested in the dynamic world of fashion but prefer business strategies over sketching designs? Our Undergraduate Certificate in Fashion Business is the best fit for you.

This course will help you understand the many different roles in the fashion industry where you don't need to be a designer. Roles in marketing, social media, merchandising and more are fun, creative and incredibly rewarding.

With our Undergraduate Certificate in Fashion Business course you'll discover the essential skills to kickstart your own fashion business or contribute to various roles within a fashion brand. Within a single semester, you'll unlock new knowledge, laying the groundwork to launch your career. 

There is more to the fashion industry than design. Within just one semester of studying with us, discover the essential skills required to start up your own fashion business or work for a fashion label in a variety of areas.

Whether you're looking for a career change and eager to Upskill or you are looking to study a more formal fashion business course, this course is particularly exciting as it can lead you directly into our Bachelor of Fashion Business which is located at our Melbourne & Sydney campuses. Complete the first semester and graduate with an Undergraduate Certificate in Fashion Business, or continue on for the remaining five semesters to receive a full Bachelor degree qualification. The choice is yours and the opportunities are endless.

Industry Facing Skill Set

Learn the fundamental skills of the business side of fashion. In this course, learn how to:

  • Comprehend the management of fashion products through development and production processes, the management of fashion products through supply and distribution mechanisms, the managemnet of presentation and promotion of fashion products in the retail context and fashion business management.
  • Enrich your knowledge base through lifelong learning in the fashion industry.
  • Critically analyse information to manage a range of competing factors in the fashion business environment.
  • Integrate diverse theoretical and technical knowledge from specific cultural, creative and business disciplines to find ethical solutions for a range of contemporary fashion business challenges and communicate these to a diverse range of stakeholders.
  • Develop the skills to exercise judgement and critical thinking in identifying problems, integrating new practices and technologies and in developing fashion business strategies.
  • Hone your skills in working autonomously as well as within group settings to identify fashion business requirements and apply innovative solutions in a contemporary setting.

Core Units Covered

The units covered in the course are:


HF1201 Creative Industry Analysis

This unit offers a foundational understanding of how the fashion industry is structured. It unpacks the distinct and inter-related sectors that impact upon design, market demand, supply, consumer behavior and the nature of national and international competition including issues of sustainability.

HF1003 Consumer Behaviour 

This unit is an introduction to concepts of consumer behavior and psychology. It investigates how consumer identity is formed and develops an understanding of fashion psychographics. To this effect, both internal and external influences are discussed. Internal influences such as consumer motivation, personality, perception, learning, and attitude formation are examined in detail. External factors including social, cultural, and cross-cultural determinants of consumer decision-making are studied. The unit will give students an appreciation of how consumer characteristics and consumption patterns will impact marketing decisions, and how this knowledge can be used to develop effective marketing programs.


HF1004 Creative Industry Communication Strategies

This unit focuses on all forms of communication within the fashion industry, including interpersonal skills, digital presentation, body language, interview skills, understanding business culture, etiquette, processes and scheduling. It provides skills and techniques for professional communications.

HF1205 Fashion Fundamentals & Cultural History 

This unit explores the fundamentals of the creative industries through an examination of the aesthetical history of fashion over the last century and how it has laid the foundations of the modern fashion industry we know today. Students will analyse the political, cultural and social context of each era, and explore how to examine contemporary fashion utilising historical contexts. This unit prepares students for creative roles as Editors, Fashion Critics, Product Developers, Trend Forecasters, Designers, Editorial Stylist and Visual Merchandisers.

HF1002 Textiles and Materials

This unit is an introduction to the fabrics commonly used in fashion apparel. Fabrics are studied for their sources of material, construction qualities, and usage. Methods of fiber identification, yarns, fabrics, dyes, printing, and finishing are analyzed for their practical application. In addition, students also research the various garment types, construction processes, sizing systems and fitting as well as new fabrications and technologies available in the industry.

Additional elective options, taken from our Bachelor of Fashion Business, can be chosen in consultation with the Course Convenor.


Throughout the course students must demonstrate an understanding of all elements of a competency to be deemed competent. Assessment methods in the course have been designed to measure achievement of each competency in a flexible manner over a range of assessment tasks. Assessment will incorporate a variety of methods including assignments, journals, and presentations. Students are advised of the assessment requirements for a unit in the unit outline.


Students may be able to shorten the length of this course by applying to transfer any recognised prior learning credits. The application will be assessed in consistence with the principles of the Holmes’ Advanced Standing Policy


Qualification: Undergraduate Certificate

CRICOS Course Code 105930G

Teaching Weeks Per Trimester: 12

TEQSA Accreditation Status: Accredited

Course Location: Melbourne or Online

Accelerate your Fashion Business Career!

Graduates of the Undergraduate Certificate in Fashion Business develop essential skillsets across the fashion and business disciplines, and go on to work in graduate roles across fashion management, social media management, marketing and creative production disciplines. Students also often continue to complete the Bachelor of Fashion Business.

Holmes Institute Fashion is a department of Holmes Institute Pty Ltd. CRICOS Provider Code VIC 02639M NSW 02767C

Course Snapshot

Course Duration:
One Trimester (14 weeks of study)

Online Delivery

CRICOS Course Code 105930G

Next intake: March
FEE-Help & Payment Plans Available

Location: Online

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