There is more to the fashion industry than design. Within just one semester of studying with us, discover the essential skills required to start up your own fashion business or work for a fashion label in a variety of areas.
Whether you're looking for a career change and eager to Upskill or you are looking to study a more formal fashion business course, this course is particularly exciting as it can lead you directly into our Bachelor of Fashion Business which is located at our Melbourne & Sydney campuses. Complete the first semester and graduate with an Undergraduate Certificate in Fashion Business, or continue on for the remaining five semesters to receive a full Bachelor degree qualification. The choice is yours and the opportunities are endless.
Starting her journey in fashion business here at The Masters, Amanda has put her management skills to work in her current role as Production Manager at Country Road.
Amanda: Fashion Graduate
Production Manager at Country Road
At just 22 years of age, Michelle Aznavorian self-funded her studies here and kickstarted her journey into fashion design. Could you be next?
Michelle Aznavorian: 2008 Graduate
Brand Founder of Misha Collection
Industry Facing Skill Set
Learn the fundamental skills of the business side of fashion. In this course, learn how to:
- Comprehend the management of fashion products through development and production processes, the management of fashion products through supply and distribution mechanisms, the managemnet of presentation and promotion of fashion products in the retail context and fashion business management.
- Enrich your knowledge base through lifelong learning in the fashion industry.
- Critically analyse information to manage a range of competing factors in the fashion business environment.
- Integrate diverse theoretical and technical knowledge from specific cultural, creative and business disciplines to find ethical solutions for a range of contemporary fashion business challenges and communicate these to a diverse range of stakeholders.
- Develop the skills to exercise judgement and critical thinking in identifying problems, integrating new practices and technologies and in developing fashion business strategies.
- Hone your skills in working autonomously as well as within group settings to identify fashion business requirements and apply innovative solutions in a contemporary setting.
Core Units Covered
The units covered in the course are:
HF1201 Creative Industry Analysis
This unit offers a foundational understanding of how the fashion industry is structured. It unpacks the distinct and inter-related sectors that impact upon design, market demand, supply, consumer behavior and the nature of national and international competition including issues of sustainability.
HF1003 Consumer Behaviour
This unit is an introduction to concepts of consumer behavior and psychology. It investigates how consumer identity is formed and develops an understanding of fashion psychographics. To this effect, both internal and external influences are discussed. Internal influences such as consumer motivation, personality, perception, learning, and attitude formation are examined in detail. External factors including social, cultural, and cross-cultural determinants of consumer decision-making are studied. The unit will give students an appreciation of how consumer characteristics and consumption patterns will impact marketing decisions, and how this knowledge can be used to develop effective marketing programs.
PLUS TWO ELECTIVES FROM THE FOLLOWING:
HF1004 Creative Industry Communication Strategies
This unit focuses on all forms of communication within the fashion industry, including interpersonal skills, digital presentation, body language, interview skills, understanding business culture, etiquette, processes and scheduling. It provides skills and techniques for professional communications.
HF1205 Fashion Fundamentals & Cultural History
This unit explores the fundamentals of the creative industries through an examination of the aesthetical history of fashion over the last century and how it has laid the foundations of the modern fashion industry we know today. Students will analyse the political, cultural and social context of each era, and explore how to examine contemporary fashion utilising historical contexts. This unit prepares students for creative roles as Editors, Fashion Critics, Product Developers, Trend Forecasters, Designers, Editorial Stylist and Visual Merchandisers.
HF1002 Textiles and Materials
This unit is an introduction to the fabrics commonly used in fashion apparel. Fabrics are studied for their sources of material, construction qualities, and usage. Methods of fiber identification, yarns, fabrics, dyes, printing, and finishing are analyzed for their practical application. In addition, students also research the various garment types, construction processes, sizing systems and fitting as well as new fabrications and technologies available in the industry.
ADDITIONAL ELECTIVE OPTIONS:
Additional elective options, taken from our Bachelor of Fashion Business, can be chosen in consultation with the Course Convenor.
Throughout the course students must demonstrate an understanding of all elements of a competency to be deemed competent. Assessment methods in the course have been designed to measure achievement of each competency in a flexible manner over a range of assessment tasks. Assessment will incorporate a variety of methods including assignments, journals, and presentations. Students are advised of the assessment requirements for a unit in the unit outline.
Students may be able to shorten the length of this course by applying to transfer any recognised prior learning credits. The application will be assessed in consistence with the principles of the Holmes’ Advanced Standing Policy.
COURSE QUICK FACTS
Qualification: Undergraduate Certificate
CRICOS Course Code 105930G
Teaching Weeks Per Trimester: 12
TEQSA Accreditation Status: Accredited
Course Location: Melbourne or Online
Accelerate your Fashion Business Career!Graduates of the Undergraduate Certificate in Fashion Business develop essential skillsets across the fashion and business disciplines, and go on to work in graduate roles across fashion management, social media management, marketing and creative production disciplines. Students also often continue to complete the Bachelor of Fashion Business.
Holmes Institute Fashion is a department of Holmes Institute Pty Ltd. CRICOS Provider Code VIC 02639M NSW 02767C